The website reports that the project is in early development, and has been described as a primetime animated adult comedy series featuring well-known characters from the Flintstones franchise.
It will be produced by Warner Bros Animation, but currently there is no network attached to its release.
Elizabeth Banks. Credit: PA
While you'll remember seeing the classic series CONSTANTLY on TV as a kid, its original run of 150 episodes only actually lasted six years, from 1960 to 1966 on ABC.
The animated sitcom followed the titular Stone Age family, who lived in Bedrock next door to their best mates, Barney and Betty Rubble.
Fred Flintstone was voiced by Alan Reed, while his wife Wilma was voiced by Jean Vander Pyl - who was also behind the voice of their kid, Pebbles.
Over the years, there have been various attempts to bring the show back to life since its cancellation in 1966, including short-lived spin-off shows like The Pebbles and Bamm-Bamm Show (which ran for one season between 1971 and 1972), The Flintstone Comedy Hour (1972-73) and The New Fred and Barney Show (1979).
There was even talk of Family Guy creator Seth MacFarlane having a stab at a revival for Fox, but this failed to transpire.
Mind you, one version that did manage to do pretty well for itself was the 1994 live-action film The Flintstones, which starred John Goodman as Fred Flintstone, Elizabeth Perkins as Wilma Flintstone, Rick Moranis as neighbour Barney Rubble and Rosie O'Donnell as his wife Betty.
The Flintstones film. Credit: Universal Pictures
It even featured Halle Berry as Kyle MacLachlan's saucy secretary, along with Elizabeth Taylor - who made her final theatrical film appearance as Wilma's mum, Pearl Slaghoople.
The film itself didn't receive particularly positive praise from the critics, but managed to make $342 million at the worldwide box office, meaning it didn't do badly commercially - so much so, in fact, that it spawned a sequel, The Flintstones in Viva Rock Vegas.
That one has a 25 percent rating on Rotten Tomatoes' Tomatometer, along with a 21 percent audience score, meaning we should probably just let that one fade into obscurity...
However, I imagine the material will be safe in the hands of Elizabeth Banks and co., as Brownstone Productions is also responsible for huge audience hits like the Pitch Perfect franchise. Time will tell, I guess...
Featured Image Credit: ABC