You've seen the video. Your parent's have seen it. Your postman's probably seen it. It's South Korean politics expert Robert Kelly being interrupted by his two children during a BBC interview.
Yes just as Kelly was discussing South Korea's president Park Geun-hye being ousted from power in came his dancing toddler Marion.
Professor Kelly said he usually locked his study door.
Video: Wall Street Journal
Speaking to the Wall Street Journal he said: "As soon as she opened the door I saw her image on my screen. She was in a hippity-hoppity mood that day because of the school party."
Kelly could be seen trying to discreetly push Marion away. Then his trouble doubled in the form of the outrageously-strengthy eight-month-old James, who also joined the interviewing crashing fun.
"Then I knew it was over," he said.
To top it all off, his wife Jung-a-Kim came sliding in after them before dragging them out and closing the door.
The video has done huge numbers. It's been viewed a whopping 84 million times on the BBC's Facebook page. The story itself has been covered across the globe.
When the interview finished, broadcaster James Mernendez said: "There's a first time for everything. I think you've got some children who need you!"
Although embarassed at the time, Prof Kelly has since seen the funny side in the incident.
He said his feelings went from surprise to amusement to finally "love and affection".
"It was terribly cute. I saw the video like everybody else and it's really funny," he conceded.
Saying that, he keeps his phone on airplane mode to avoid getting suckered in by the social media response.
"I'm not even going near YouTube or Reddit or whatever those other sites are," he said.
I bet he's got time for LADbible.
Featured Image Credit: WSJ