Netflix's latest original series Dear White People has upset a lot of white critics, naturally, but that hasn't stopped it from becoming a smash.
The show which looks at how race plays a part in a fictional Ivy League school has gone and achieved a brilliant 100% rating on Rotten Tomatoes, a rarity for any series or film.
Dear White People officially premiered on the streaming site on Friday.
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The 10-episode series was created and produced by Justin Simien, who originally made his debut film with the same name and plot back in 2014.
When the teaser trailer first dropped in February it led to the hashtag #BoycottNetflix, which Simien promptly responded to.
"Equality feels like oppression to the privileged and thus three benign words send them into a fight for their very existence, which happens to it actually not [being] in any real danger," he said.
Credit: Netflix/Dear White People
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"This is how a minute long date announcement becomes a distorted call for white genocide in the minds of some people. Despite all signs to the contrary."
If anything, the criticism helped the popularity. At least in the eyes of the Simien himself, who told Huffington Post it helped with promotion.
It follows the huge success of Jordan Peele's 'social thriller' Get Out which focuses on the less-covered 'liberal racism' between white and black people.
Credit: Universal Pictures
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The film debuted to similar praise, earning itself an 100% certified 'Fresh' rating. It has since dropped to 99%. but still...
"I've got to tell you, a fairly consistent part of my experience is worrying about how I'm going to be perceived in the 'wrong' neighbourhood. I'm trying to get through it as quickly as possible," Peele told the Guardian.
"It's one of the pieces of the African American experience that people don't know is always there.
"When you're out of place, or feel out of place, you feel there is danger there. With the police as well. I think the majority of police are really good people and really good at their jobs but that doesn't change the fact that with any interaction I have with them, I'm viewed as a potential threat."
Featured Image Credit: Netflix/Adam Rose