If the latest adaptation of Stephen King's 'It' didn't look terrifying enough already, there's a special screening of the film that's designed to scare the crap out of you even more.
After all, the only thing that's probably scarier than watching Pennywise terrorise everyone on the big screen is watching Pennywise terrorise everyone on the big screen in a cinema full of clowns. Yep, you read that right.
On September 9, the Alamo Draft House in Austin, Texas, is hosting a clown-only screening of director Andrés Muschietti's newest version of the horror flick.
Credit: New Line Cinema/Warner Bros
Which means dressing like Pennywise is an absolute must for all attendees. Don't worry if your make-up skills aren't quite up to scratch though - according to the cinema's website there's a Barrel O'Fun pre-party where facepainters will offer clown 'touch-ups'.
There's also a photo booth, raffles for prizes and what the website calls "other terrifying merriment." Muschietti's version of the classic Stephen King tale stars Swedish actor Bill Skarsgård as the infamous killer clown and looks set to be even more disturbing than the original TV mini-series, which first aired in November 1990 and starred Tim Curry as Pennywise.
The story, which is told in flashbacks, follows a group of seven friends as they struggle against a demon they first encountered 30 years prior as young kids.
It's based on the master horror writer's epic 1986 novel, which gave clowns a bad name the world over. Although it's probably fair to assume that notorious serial killer John Wayne Gacy did that first. Between 1972 and 1978, Gacy killed 33 people. He became known as the 'Killer Clown due to his charitable services at fundraising events and children's parties, where he'd dress up as 'Pogo The Clown'.
In recent years, clowns once again made the headlines in real life after there were a number of sightings of creepy-looking - no, downright sinister - clowns in the southern United States.
They were spotted in South Carolina, North Carolina and Georgia. It's likely these were just some prankers having fun, though, as no murders by killer clowns were reported.
So, while a room full of Pennywise-alikes doesn't sound that appealing - especially if you have coulrophobia, the technical term for a fear of clowns - at least there's probably some strength in numbers - it'll be likely that everyone else is just as scared of you as you are of them.
Still, it might make paying real attention to the film kind of difficult.
Featured Image Credit: New Line Cinema/Warner Bros