You can sell just about anything these days. People sell fucking five pound notes for ten times their actual worth. I can actually hear a plethora of granddad's turning in their graves saying "not when I was a chap."
Given the ability to flog anything to anyone, it was only a matter of time that someone appeared on telly announcing that they were auctioning their virginity.
18-year-old Aleexandra Kefren already did that back in November, stunning Holly Willoughby and Phil Schofield on This Morning, as she said it was to help her parents out of a tricky financial situation.
The Romanian originally thought she'd get around £1 million for her virginity.
It later became apparent however that someone had offered £1.7 million to the lingerie model for her services. This then lead her to say that there is an even bigger sum to be made from her cherry. The proposal is part of a 'competition' held by German escort agency Cinderella Escorts - which plans to take a 20 percent cut.
According to reports a deal has been finalised, and Aleexandra has accepted a bid of £2 million from a Hong Kong businessman.
Cinderella Escorts say they were swamped with similar offers, claiming they were from 300 other young virgins.
Credit: Cinderella Escorts
"I wanted to sell my virginity with Cinderella Escorts rather than giving it to a future friend who might have left me anyway. And I think many other girls have the same attitude," she said. "How many would possibly forgo their first time in retrospect if they could have 2.3 million euros instead?"
She had reportedly already spoke to the anonymous buyer, who will be accompanied to the meet by the escort service, claiming he's "very friendly". But of course, Aleexandra, there's no such thing as a nasty virginity buyer.
The model's antics have caused a lot of backlash, with people saying it's no example to set for others. It's also resulted in threats from her family who say they may disown her. A right pain in the arse, that, considering she did it for her family.