Kanye - sorry, Ye as he's going by these days - and Kim Kardashian-West have been in quite the giving mood during their tour of east African countries. In a live video, the pair delighted a loads of school kids as they shouted to the crowds 'Yeezys for everyone'.
What is, seemingly, a nice gesture has not gone down well with online critics.
One person tweeted: "So Kim and Ye are giving poor kids in Uganda fresh new white Yeezys instead of new clothes and food? Or why are they not rather bettering their environment such as building a school???"
Another said: "Yeah that shit pissed me off & mfs posting it like it's a good ass deed like Kanye doesn't OWN Yeezys & got all them shoes for FREE lol that shit literally took no effort.
A third person commented: "Kanye went to Africa and gave all the kids Yeezys that's cool and all but he could've filled all they homes with food for all that."
People have also accused the pair of giving the shoes as a 'stunt' as one person did comment: "Kanye in Uganda seems like the most disingenuous, exploiting and looking for praise PR stunt I've ever seen. Him and Kim putting their iPhones in kids' faces and showing off their 'generosity' of giving Yeezys just seems so forced!"
It turns out the national average monthly income for a Ugandan family equates to $133.50 - the average price for one pair of Yeezys will set you back $140 and upwards.
Ye posted several live videos of him and his wife meeting and singing with the Ugandan children - who, despite controversy surrounding it seemed pretty thrilled to receive a new pair of trainers.
Plenty of photos were taken of Ye, dressed in a completely neon outfit, with the kids and posted on the couple's respective social media profiles.
The event came after Ye and Kim met the Ugandan president - who he also gifted a pair of signed white Yeezy's.
Ye is believed to have flown to east Africa, with his family, to record new music - so perhaps the rapper is going to be putting African influences into his next album?
Featured Image Credit: PA