We all saw the heartbreaking video of Keaton Jones posted by his mother - and the awesome responses of support it inspired from people (and stars) all around the world. Well, here's the biggest one so far, posted to Instagram by none other than Justin Bieber:
Credit: Justin Bieber
And with 94million followers to his name - or account - that's a hell of a lot of support for Keaton.
In the black and white video, Justin Bieber offered his friendship and admiration for Keaton, who went viral after his mother posted the now-famous video of him in tears talking about being bullied.
"The fact that he still has the sympathy and compassion for other people when he is going through it himself is a testament to who he is," says Bieber in the video.
"This kid is all time, he is a legend. Go check him out, his name's Keaton."
His little message has since been shared over 2.7 million times - in just eight hours. And with the Tennesse Titans and Millie Bobby Brown already on his side, it looks like Keaton will pretty soon have the entire world on his side and ready to fight his corner.
Beyond just offering his public support to Keaton, Justin Bieber also made himself available for a private chat.
Because in addition to recording his own message, Bieber also shared Keaton's video on his Instagram page, adding the following incredible caption: "You got a friend in me Lil bro! Hit me on dm and we can chat!!! Love you buddy!!"
There's a lot of hate in this world, and a lot of terrible people out there, but this story - and the way it continues to grow - has really warmed the cockles of our hearts.
It's certainly awesome to see well-known names from the sports, TV and music worlds band together and stand up for Keaton.
Because it's not just him they're standing up for, but they standing up against bullies and their actions everywhere, which is just as important. So well done, Biebs. We just want to know who'll be next...
Words: Mischa Pearlman