LADbibleSkip to content
U OK M8?
Free To Be
Extinct
Advert

Latest

12 hours ago
Advert
12 hours ago
Advert

Most Popular

17 hours ago
Advert

Coca-Cola Preparing To Make Cannabis-Infused Drink For The First Time Ever

Coca-Cola Preparing To Make Cannabis-Infused Drink For The First Time Ever

Canada officially legalised the use of recreational cannabis back in June and apparently the UK could follow suit within five years.

So it was only a matter of time that a powerful, international company would jump on the bandwagon and get involved with this huge movement.

Advert

Now it's being reported that Coca-Cola is next to get involved as the soft drinks behemoth is said to be in 'serious talks' to develop a cannabis-infused bev.

According to the Metro, the Atlanta-based company, which owns over 500 brands including Sprite, Fanta and Costa Coffee, is in advanced discussions with Canadian company Aurora Cannabis.

So, with fizzy drinks are becoming increasingly unpopular (no thanks to our pal, Jamie Oliver), Bloomberg reports that the the international franchise is looking to delve into the cannabis sector.

It's believed Coca-Cola is interested in developing refreshments that are infused with cannabidiol, commonly referred to as CBD, the non-psychoactive chemical found in marijuana plants.

Advert
Credit: PA
Credit: PA

Some companies have teamed up with cannabis producers to make drinks that will give drinkers a 'buzz' but Coca-Cola and Aurora would allegedly be developing something to ease inflammation, pain and cramping.

A source who has direct knowledge of these 'talks' told Bloomberg: "They're pretty advanced down the path. It's going to be more of the 'recovery drink' category."

Kent Landers, a spokesman from Coca-Cola, declined to comment about Aurora.

Credit: PA
Credit: PA

However, he added in an emailed statement to BNN Bloomberg: "Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world. The space is evolving quickly. No decisions have been made at this time."

According to the Metro, Aurora Cannabis is Canada's third biggest producer of the substance and the company confirmed it was in talks with Coca-Cola concerning cannabis infused drinks.

Back in June, Canada became the second country in the world to legalise recreational marijuana.

The law makes Canada the second country to have a nationwide, legal marijuana market, after Uruguay.

Justin Trudeau. Credit: PA
Justin Trudeau. Credit: PA

Canadian Prime Minister Justin Trudeau had made legalising recreational use of cannabis part of his 2015 election campaign, arguing the new law would keep the drug out of the hands of underage users and reduce related crime.

Mr Trudeau posted on Twitter after the decision was made, saying: "It's been too easy for our kids to get marijuana - and for criminals to reap the profits. Today, we change that. Our plan to legalize & regulate marijuana just passed the Senate. #PromiseKept."

Let's wait and see what Coca-Cola does now.

Featured Image Credit: PA

Topics: News, Food, world news, Interesting, Cannabis, Drugs, Coca-Cola

Rebecca Shepherd

I'm Becky - a journalist at LADbible. I graduated with a First Class BA in Journalism before going on to cover criminal court cases, medical tribunals and breaking news for the national media - which inevitably and eventually became as glum as it sounds. Can often be found rocking a bag for life - which I made a 'thing' way before Rihanna. You can contact me at [email protected]

Next Up

McDonald's Is Bringing Back The Smarties McFlurry

...

a year ago
​Everything Anthony Joshua Eats On His Training Day Diet

...

a year ago
First Footage Of Joaquin Phoenix In Character As 'The Joker' Has Been Leaked

...

a year ago
Machine Gun Kelly And Eminem's Diss Tracks Both Produced By Ronny J

...

a year ago