A social media influencer model has 'quit' Instagram after a caption in one of her posts sparked outrage among her followers.
Model Natalie Schlater received a backlash after posting a photograph of herself in Bali, Indonesia, stood beneath a grey sky.
Wearing nothing but a white bikini, the social media star can be seen looking off into the distance as a man works in the field.
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It said: "Thinking about how different my life is from the man picking in the rice field every morning."
But it didn't go down as well as she had expected, with hundreds of her 12,000 followers piling into the comment section to criticise the 'narcissistic' Swede.
One person wrote: "The rice farmer is probably more content with their life though and not the status chasing like the rest of us."
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A second user said: "From an 'influencer' just sounds like a little humble brag to me."
A third critic put: "It is the epitome of the social media generation."
While another, mocking Natalie's original caption, wrote: "Just thinking about how I'm so popular and rich and this guy is a rice farmer."
Before deleting her account, Natalie attempted to defend her post and claimed she had been totally misunderstood and never meant to cause any offence.
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In a statement, she said: "I am very aware of my privileges and how grateful I am for all that I have in my life and I was recognising how hardworking and unbelievably kind the Indonesian people are and never meant to come off disrespectful.
"That being said I am so sorry if I hurt anyone's feelings which was never ever my intention.
"Please be kinder to one another and spread kindness and not hate."
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Speaking to Bored Panda, Natalie said the controversy had broken her heart and that she wishes she could go back in time and do it all differently.
She added: "It breaks my heart to see this photo turned into a different light than it was originally meant to be.
"I have always loved the Indonesian people and their culture and overall attitude towards life and the people who come to visit their country.
"I worked extremely hard to save up enough money to go on that trip as I do not come from wealth as it may look like from social media."
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"I completely understand that my caption can be taken wrong because of the social climate we live in today and if I could go back in time I wish I would have just worded it differently."
Featured Image Credit: InstagramTopics: World News, Interesting