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A Bizarre New Eyebrow Trend Is Sweeping Over Instagram

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A Bizarre New Eyebrow Trend Is Sweeping Over Instagram

A couple of years ago there was a challenge that focused on the lower half of the face: The Kylie Jenner lip challenge.

People would suck on shot glasses or other small containers to plump their lips to massive proportions.

Now a new craze has swept across Instagram and focuses on the top half of the head - the McDonald's eyebrow challenge.

Yes, it involves people hiding their natural eyebrows, in favour for some large arches in a surprising look (well, the models certainly looked surprised if nothing else).

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Huda Kattan is the beauty expert behind the unusual look, and began trending when she posted her attempt a couple of days ago.

To replicate the fast food chain's iconic golden arches, she firstly erased her natural brows using concealer, before drawing the M-like design across her forehead.

On her video, which has since been viewed 1.2 million times, she said: "I'm really loving this, this is definitely the peak of the eyebrow trends."

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And, obviously, Huda is not the only one to try this out.

Credit: Lishyglows/ Instagram

The makeup lover commented in response to her original post, saying: "I created the #mcdonaldsbrows as a joke and I didn't think you guys would keep it trending.

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"All you guys are such good sports!"

Credit: Lishyglows/ Instagram

However, it has to be said, that not everybody is loving the new trend.

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Diane Chitwood wrote on Facebook: "Who's lovin' it? No one that has a single brain cell working... horrible... two centipedes following each other..."

Debbie Withey added: "Will people please stop the insanity?!! This is taking this eyebrows thing too far. Oh goodness!"

Michele Tamtom said: "Really? Why the hell do people do these things to themselves... Even if it's all about the attention. Don't they realise how ridiculous it all looks?"

Featured Image Credit: PA

Michael Minay
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