Musician Moby shocked his fans when he debuted a glaring tattoo on the side of his neck saying that he was a 'Vegan For Life'.
Now the 'Porcelain' singer has upped the ante by getting massive words inked across his arms that read 'Animal Rights'.
He unveiled the new look on Instagram, where he wrote: "As November is my 32 year vegan anniversary I thought I'd get a tattoo (well, technically 12 tattoos) to celebrate.
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"I'm a vegan animal rights activist for many reasons, but ultimately because I believe at the core of my being that every animal has the right to live their own life, according to their own will."
He's been praised by many people in the comments section, with loads of people backing his vocal and very visual support for animals.
"Love and so much respect for you. Thank you for what you do for the voiceless," wrote one person.
"When it's filled in, you should populate the letters with little animals!" said another.
It's certainly a lot more intense than his neck tattoo, that was premiered back in September.
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Explaining the reason behind the work on Instagram, Moby wrote: "I've been a vegan for almost 32 years, so getting this tattoo seemed like a pretty safe bet.
"Also, working for animal rights and animal liberation is my life's work. And to state the obvious, it's a double entendre...thank you."
We're still trying to work out what the double entendre is. Is it the EFL that lines up in the tattoo design? Maybe the ARE that also lines up? Maybe Moby didn't mean double entendre when he wrote this Instagram post?
There's no denying that Moby is a dedicated vegan, having opened his own restaurant in 2015 that caters specifically to those wanting meat and dairy-free meals.
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He says that the tide is slowly turning for the world and people are waking up to the vegan agenda.
"Even though over 100 billion animals are killed by and for humans every year I'm still amazed at how much progress we have made," he said on Instagram.
"We have so much work to do, but I wanted to say thank you for being kind, compassionate, and tireless in your activism. Vegan for health. Vegan for the climate. Vegan for the environment. But mainly: Vegan For The Animals."
Who knows what tattoo he'll get next but he's certainly running out of body space.
Featured Image Credit: PATopics: Entertainment, Celebrity, Vegan