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Post Malone's Rosé Sells Out In Two Days After Shifting 50,000 Bottles During Pre-Sale

Post Malone's Rosé Sells Out In Two Days After Shifting 50,000 Bottles During Pre-Sale

Vivino - the sales platform through which the plonk is sold - reportedly crashed on the first morning of pre-sale

Jess Hardiman

Jess Hardiman

Post Malone's new rosé wine has proven to be such a hit with booze fans that it's already sold out, TMZ reports.

According to the entertainment news outlet, 50,000 bottles of Maison No. 9 flew off the virtual shelves just in two days during the product's pre-sale, meaning the first round of inventory was completely wiped out.

In fact, Vivino - the sales platform through which the plonk is sold - reportedly crashed on the first morning of pre-sale because it simply couldn't handle the overwhelming demand.

People love their rosé, eh? Or, as Malone eloquently puts it: "Rosé is for when you want to get a little fancy."

Malone's winemaking dreams came about during a trip to France's Provence region, which is famed for its rosé.

His own creation, Maison No. 9 (House No. 9, for the non-French speakers), is named after the rapper's favourite tarot card, the nine of swords, which represents overcoming challenges.

Maison No. 9/Instagram

As a tipple, the tasting notes promise 'aromas of freshly picked fruit, such as ripe pineapple, pear and strawberry' with 'hints of sweet French desserts once uncorked'.

The description adds: "The clean, dry, crisp finish is balanced and round with a texture that is mouthwatering and savoury, perfect for drinking on its own or with a variety of dishes."

It is made up of Grenache (45 percent), Cinsault (25 percent), Syrah (15 percent), and Merlot (15 percent), with reports saying it took 50 blends before the 'Better Now' star and his team were happy.

Speaking about the new venture, Post said he was confident his fans were going to enjoy it.

He said: "Rosé is for when you want to get a little fancy. It's a nice switch up and I have been thinking about doing my own wine for a while.

"It was great to work with Global Brand Equities because they saw the vision and we got to do some super cool stuff. Maison No. 9 goes down smooth, and you're all going to love it!"

Featured Image Credit: PA

Topics: Entertainment, Wine, Celebrity, Post Malone, Alcohol