The war of words between Hollywood stars Ryan Reynolds and Hugh Jackman rumbles on for yet another round, and this time it's the Aussie actor Hugh sending for his Canadian counterpart.
The two of them have been going back and forth for some time, and now Hugh has called out Ryan for trying too hard on live TV.
Don't worry, the pair are actually really good friends, they just engage in friendly insults with one another in increasingly public forums.
Hugh was appearing on Good Morning America yesterday and asked if he could send a personal message to his friend.
Now, we think this is a reference to Ryan's constant jibing at his friends (and even his wife) in the Deadpool films - Hugh looked straight down the camera and said: "Ryan, I love you, man. I love Deadpool. I can't wait to see the movie, you're one of my best friends. Blake [Lively, the actor to whom Ryan is married], the family, the whole thing.
"But back it up a little. Play a little hard to get. It's too much - It's not sexy."
We can guess from this that there is going to be at least one Jackman/Wolverine joke in Deadpool 2, which is released next week.
In the past, most of the shade has been thrown in Hugh's direction by Ryan, and when the 41-year-old dishes out banter, it seems nothing is sacred.
He even hijacked a soppy (but quite sweet) social media post that Hugh sent to his wife on their anniversary.
X-Men star Hugh said: "I believe in life we need to see and truly be seen by the most important people in our lives. Deb, from day one, we had that. 22 years later... it only gets deeper.
"You and the kids are the greatest gift I will ever receive. I love you a gazillion times around the world."
But Ryan couldn't resist. He poked back saying: "I gave this three months. Tops. I was wrong."
On another occasion, Hugh was trying to send a heartfelt birthday message to a close friend of his, but was interrupted by - who else? - Ryan bloody Reynolds, all dressed up in his Deadpool costume (does he ever take that off these days?) singing 'Tomorrow' from the musical Annie.
OK, it's obviously staged, and they are obviously using their 'beef' as a promotional tool for the latest Deadpool flick (did we mention that it's out next week?) but, much like professional wrestling, sometimes it's nice to not get too held up by what is 'real' and 'fake'.
Just go along with it, you miserable lot.
Featured Image Credit: PA / 20th Century Fox