Unless you've been under a rock for the past few weeks, you're probably familiar with Netflix movie Bird Box, even if you're yet to get around to actually watching the chances are you've seen one of the many memes or saw people online doing the Bird Box Challenge.
The movie, starring Sandra Bullock, has been a runaway success keeping viewers on the edge of their seats as Malorie (Bullock) attempts to navigate her and her children, Boy and Girl, to safety while blind-folded.
And as gripping it is for us to watch a home, when it comes to filming, it sounds like a right laugh.
Director Susanne Bier told People that poor Sandra found herself slamming into the camera as she attempted to run about with her blindfold on.
She said: "We did have Sandy hitting the camera. The camera was sort of moving and she was moving, and we had such a great operator who most of the time had this weird dance with her where she was blindfolded, and they were both moving around each other. And one time he just got too close."
I think they need to release the Bird Box blooper reel immediately, to be honest.
In response to the bizarre #birdboxchallenge that swept the Internet, she added: "I don't want anyone to hurt themselves.
"On set, when the actors were blindfolded, there would be like an army of people keeping a watch on them ready to grab them."
The challenge, which sees normal folk blindfolding themselves and attempting to carry out everyday tasks, has spread across social media.
Took off my blindfold this morning to discover that 45,037,125 Netflix accounts have already watched Bird Box - best first 7 days ever for a Netflix film! pic.twitter.com/uorU3cSzHR- Netflix Film (@NetflixFilm) December 28, 2018
In a post on Twitter the streaming giant wrote: "Can't believe I have to say this, but: PLEASE DO NOT HURT YOURSELVES WITH THIS BIRD BOX CHALLENGE. We don't know how this started, and we appreciate the love, but Boy and Girl have just one wish for 2019 and it is that you not end up in the hospital due to memes."
Don't bother Netflix, you're talking to the same sort of people who were chowing down on Tide Pods this time last year. There's no hope.
Featured Image Credit: Netflix