‘Top Gear’ Overnight Ratings Are Still Dropping Week After Week
Despite what Chris Evans is incessantly tweeting, Top Gear isn't doing well as the divisive new host will have you believe.
For the second week running, the show's overnight audience has dropped again.
The third episode of the re-launched show attracted 2.4 million viewers last night, according to The Guardian.
That's believed to be a 13-year low for the show.
The first episode of the show under its new format, spearheaded by Evans and LeBlanc, scored an overnight audience of 4.4 million, but that number fell by a third to 2.8 million for its second episode.
Chris Evans is still putting up a fight on Twitter though as he refuses to take the loss.
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Overnight television viewing figures for Top Gear have never been less relevant. Obviously some newspapers prefer to live in the past.
- Chris Evans (@achrisevans) June 6, 2016
He said: "Overnight viewing figures for Top Gear have never been less relevant. Obviously, some newspapers prefer to live in the past."
He does have a point, regardless of if you find the man insufferable or not. Viewing figures and the way we watch TV has changed considerably and it is a dated way of looking at it.
While the overnight ratings were 4.4m for the opening episode, this equated to a total of 8.2m watching the show across that week, including 1.8m on BBC iPlayer.
Still the overnight audience has almost halved in a matter of a fortnight and if drop off rate continues at such a rapid pace, it's certainly not ideal for the Beeb.
Words by Matthew Cooper
Lead Image Credit: BBC