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The Kansas City Chiefs are taking on the Tampa Bay Buccaneers in Super Bowl 55 in what's being described one of most exciting climaxes we've ever seen to a NFL season.
But while football fanatics are fixated on the fascinating match-up between the two star quarterbacks, others are more focused on another megastar that took the field at half-time.
Abel Tesfaye, AKA The Weeknd, has reportedly forked out around USD$7 million of his own hard-earned cash to ensure his Super Bowl halftime show will be one to remember.
If past halftime shows are anything to go by, you can see why he has gone out of his way to get his hand in his pocket.
Some of the most iconic musicians have sung under the bright lights of the Super Bowl throughout the years, including Britney Spears, Aerosmith, Prince, Michael Jackson, Maroon 5, Whitney Houston, Jennifer Lopez, Shakira, and many others.
But now it is Grammy Award-winner The Weeknd's time to be written into the history books.
Despite major sponsors and the NFL normally footing the bill, it has been confirmed the Canadian music sensation has chipped in million of dollars of his own money to 'make this halftime show be what he envisioned'.
It was certainly different to the previous half time shows and the artist wanted to make his safe and special.
"Due to COVID and for the safety of the players and the workers, we built the stage within the stadium," he said.
"I'm not going to tell you anything else because you'll have to watch on Sunday."
He didn't come out with his signature bandaged face and instead had lookalikes do that for him.
Dozens of men with wrapped up faces and red suit jackets took to the field for a synchronised dance performance to 'Blinding Lights'.
The botched 'surgery' look left many of his fans questioning his motives but it wasn't long before the man himself came out and shed some light on the matter.
"The significance of the entire head bandages is reflecting on the absurd culture of Hollywood celebrity and people manipulating themselves for superficial reasons to please and be validated," he told Variety.
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