There's a new dating show set to make its way to your TV screens - and this one comes with a bit of a twist, as it's designed to help lovestruck singletons who have secretly been harbouring feelings for someone.
ITV2 has commissioned a new 20-episode series of Secret Crush, which will help people who have been hiding their feelings from afar to 'finally reveal their hidden passion to their unknowing crush'.
Made by Naked Television, each 60-minute episode will feature four contestants in need of a helping hand in the love department - which could include YOU, as casting is currently underway.
"Whether they've been secretly dreaming of dating their best friend, colleague or gym buddy, it's time for the lovelorn to publicly admit the desires they've been keeping bottled up," a press release says.
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"But will their affections be reciprocated? Is love going to blossom? Or should their secret crush have actually stayed secret? For the four hopefuls in each episode, it's time to find out."
The show - which is based on Naked Television's original dating show Secret Admirer - will follow 'admirers from all walks of life' as they secretly invite their crush to join them, bravely agreeing to be filmed when they declare their true feelings.
The person they're confessing their love to will be told before filming that someone in their life likes them, but won't find out who it is until they walk into the date.
Tom O'Brien, Executive Producer for Naked Television, said: "We can't wait to get producing Secret Crush for the team at ITV2. It's full of heart-in-your-hands confessions, humour and unbelievable stories, all to the flutter of cupid's tiny wings."
Paul Mortimer, ITV's Head of Digital Channels and Acquisitions, said: "ITV2's audience will hopefully be enthralled by this wonderful format that propels potential relationships to a must-watch crunch point.
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"As stories unfold and viewers eavesdrop on heartfelt conversations, they'll witness laughter (and maybe some tears) but, crucially, the blossoming of new love in each episode."
If you want to 'fess up about your feelings for someone, or know someone who needs a bit of a push in the right direction, casting is now open for Secret Crush. Applicants simply need to email [email protected] - what are you waiting for?!
Featured Image Credit: PA
Topics: UK News, Entertainment, TV and Film, Dating, Relationships