Five Guys Has Just Been Voted As Having The Best Burgers In America
Burgers are great. Everyone knows that. Whether it be at a barbecue or when you're hanging out of your backside, a burger is definitely the best choice.
These days, we're inundated with choices. McDonald's, Burger King, Handmade Burger Company, Byron... where do we start?
Well, a massive study has taken place in the home of the burger - America.
Harris Poll's EquiTrend Study took 100,000 Americans and asked what their favourite burger joint was.
First place went to... drumroll... Five Guys.
To be honest, I have to agree. It's the best burger by far. Crispy bacon, tonnes of fries and customisable drinks... What's not to love?!
In-N-Out Burger has been at number one for the last two years, but now Five Guys has taken the crown.
The full list is:
1. Five Guys Burgers and Fries
2. In-N-Out Burger
3. Shake Shack
8. Sonic America's Drive-In
10. Steak 'n Shake
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Unfortunately, most of these aren't available in the UK.
However, we can get Five Guys so don't panic.
Anyway, Harris Poll vice president of brand solutions, Joan Sinopoli, said: "The burger brand category has become less fragmented, as regional brands expand and become available in more parts of the country.
"This is certainly the case with Five Guys, which has shed its 'small regional player' designation as it expands its footprint and marketing budget along with its fandom, which is a tremendous contributor to brand equity."
The rise of the 'premium burger' has been coming for a while. It seems that the public isn't settling for the shitty burgers you get from a van outside a university rugby game anymore.
With the introduction of Deliveroo and Uber Eats, it's proven that people are willing to pay more for premium takeaways.
The burger market was valued at more than £3bn in 2015 and expected to reach almost £3.3bn (in real terms) by 2019.
Sure, a lot of this can be attributed to Maccies and Burger King, but there's more and more space in that market for premium burgers to take over.
Helena Childe, senior foodservice analyst at Mintel, told the Guardian: "The growth in 'better burger' concepts in particular is largely reflective of higher consumer expectations, with ongoing demands for fresh, 'real' food.
"The success of this can be seen in the rise of established 'better burger' players such as Gourmet Burger Kitchen and Byron Burgers over recent years.
"The emergence of new US players such as Smashburger and Five Guys is arguably leveraging this proven demand for 'better burgers' in the UK whilst further tapping into consumers' ongoing demand for fast service concepts."
Featured Image Credit: PA Images