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These Are The Vainest Countries In The World, According To New Research

These Are The Vainest Countries In The World, According To New Research

I'll admit it. I spend an hour in the morning putting my make up on. Yes, I'm a girl who writes for TheLADbible and yes, it's vain, but I'm not going to concern myself with how many hours I've spent in front of the mirror during my lifetime. Because it's a lot.

GfK (a market research group) interviewed 27,000 people in 22 countries to find out which nation is the vainest. They did this by determining which populations spend the most time getting ready.

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Interestingly, Italian women came top of the list, spending an average of 6.2 hours a week on how they look. Italian men weren't far behind, with 5.0 hours a week.

Here's the full list...

1) Italy - 5.6 hours

2) Argentina - 5.3 hours

3) US - 5.3 hours

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4) France - 5.2 hours

5) Czech Republic - 5.1 hours

6) Germany - 5.1 hours

7) Spain - 5 hours

8) Hong Kong - 4.9 hours

9) Poland - 4.8 hours

10) UK - 4.6 hours

But why do we spend so much of our precious time on getting ready? According to their research, it's mainly to feel good about yourself and to make a good impression. Straight forward enough.

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How long do you take?

Topics: UK, Italy, Poland

Mel Ramsay

Mel Ramsay has been a Senior Journalist for Tyla and LADbible since 2015. She started her career writing obituaries and funeral guides online. Since then, her work has been published in a wide variety of national and local news sites. She is part of the BBC's Generation project and has spoken about young people, politics and mental health on television, radio and online. Contact her - [email protected]

 

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