Birds Eye Confirms Waffles Can Be Cooked In Toaster After 'Rigorous' Testing

If you're having waffles for tea (or if you're southern and you're having waffles for dinner), then the chances are you're a bit low on time and can't be bothered to cook properly.

However, it's likely that you're not actually getting tea/dinner sorted as quickly as you could.

Birds Eye

The standard way of cooking waffles is to chuck them in the oven, but by the time you've got your potato grid heated up, you could already have had perfectly crispy and fluffy waffles popping out of your toaster.

The time-saving method has been officially approved by Birds Eye - apparently after the company conducted 103 hours of tests using 3,000 waffles - though surely just toasting the one waffle would have determined whether it works or not.

Birds Eye decided to be super-thorough though, conducting tests over 20 days by using a variety of different toasters and settings to ensure the method delivers on taste and texture.

The company undertook the vital research after some consumers declared they had been using the hack for years. However, a poll on Twitter suggested two thirds of people weren't aware that you could cook waffles in a toaster.

Now, the purveyor of frozen potatoes will start printing the toasting method on its waffle packaging.

All you need to do to get the perfect waffle in minutes is toast them on a medium/high setting, depending how crispy you like them. Then, after the first pop, put them back down for a second toasting.

The grid of golden comfort is then ready to be consumed, though you should leave it for a minute first to cool down.

Steve Challouma, Marketing Director at Birds Eye, said 'days of rigorous toasting' proved conclusive.

He said: "We know there has been a lot of confusion and debate on this way of cooking our Original Potato Waffles so we decided to put it to the test.

"After days of rigorous 'toasting', we're happy to confirm it is safe to cook our waffles this way and it doesn't compromise on taste either - you can still expect the same delicious taste that is crispy on the outside and fluffy in the middle!"

Happy New Year, one and all.

Topics: Food, UK News, Interesting

Jake Massey

Jake Massey is a journalist at LADbible. He graduated from Newcastle University, where he learnt a bit about media and a lot about living without heating. After spending a few years in Australia and New Zealand, Jake secured a role at an obscure radio station in Norwich, inadvertently becoming a real-life Alan Partridge in the process. From there, Jake became a reporter at the Eastern Daily Press. Jake enjoys playing football, listening to music and writing about himself in the third person.

@jakesmassey