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You may have heard on Monday about a new concoction - Cadbury Creme Egg Flavoured Heinz Mayonnaise.
You may also have immediately dismissed it as an April Fool - because it was April Fool's Day... plus, well, why?
Indeed, the unsolicited spread was announced as an April Fool's prank last year, and you know, fool me once, Heinz and Cadbury, shame on you; fool me twice, Heinz and Cadbury, shame on me.
However, you needn't fear being fooled by two major food manufacturers - Cadbury Creme Egg Flavoured Heinz Mayonnaise definitely does exist. Trust me, I just put it in my mouth.
But make sure you're sitting down cos an even bigger bombshell is coming at ya... It isn't even disgusting.
I (presumably like you) shuddered when I got wind of this monstrosity, and I was more convinced than ever that this was an ungodly conception after popping off the lid and taking a look at the unappetising beige gloop that lurked beneath.
But to use another idiom - you shouldn't judge a book by its cover, nor should you judge Cadbury Creme Egg Flavoured Heinz Mayonnaise by its lumpy, browny grey top skin.
After all, the side of the jar promises 'a scrumptious sweet spread made with rich, creamy and smooth Heinz [Seriously] Good Mayonnaise, chunks of delicious Cadbury chocolate and the glorious gooeyness of Cadbury Creme Egg'.
After taking a courageous finger dip, I found myself pleasantly surprised by the bizarre taste in my mouth. It's got the sweetness of the Creme Egg, with the creaminess of mayonnaise, which I appreciate may still sound vile, but I would describe it as 'quite nice'.
It's definitely more like a chocolate spread than mayo, so I decided to enjoy it on a slice of toast. It could also work with pancakes, waffles or crumpets. Probably don't go slathering it in a ham sandwich or dipping your chips in it though.
If, somehow, my experience alone has managed to convince you to go against your instincts and try it, then - plot twist - you can't. It's not available to buy in stores and is only being made available to the public from Thursday 11 April to Saturday 13 April at an installation at Ely's Yard, Truman Brewery, London. So get down there if you're really desperate.
If you can't make it, perhaps you can take some consolation from the knowledge that I'd had quite enough after just the one slice of toast. It's definitely better than you'd expect, but that isn't really much of a compliment when you're expecting it to make you do a sickly, vinegary, eggy spew.
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