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Brits Are Massively Confused After Learning What Just Eat Is Called In Australia

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Brits Are Massively Confused After Learning What Just Eat Is Called In Australia

British Twitter users are feeling pretty confused about an Australian Just Eat advert, in which we're asked: "Did somebody say... MENULOG?!"

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Many people are au fait with the UK version of the ad, which sees Snoop Dogg rapping about various takeaway staples before spelling out 'J-U-S-T-E-A-T' at the end.

The tune really sticks in your head - always the sign of a successful advertising campaign - which means any deviation from the catchy jingle will stop you in your tracks.

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Someone shared the Australian version on Twitter, writing: "What Just Eat is called in Australia defies description..."

Just like the version we know and love, the ad features Snoop Dogg rapping the now-famous Just Eat song, although this time the company name has been replaced by its Aussie equivalent, Menulog - which Just Eat took over in 2015.

Credit: Just Eat/Menulog
Credit: Just Eat/Menulog

The delivery driver who appears outside the private jet window has also been given a makeover, now wearing a Menulog-branded outfit as he desperately bangs on the aircraft for attention.

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Someone commented on the post: "This has killed me."

Another said: "I am perturbed."

A third added: "This lives rent free in my head. I've been walking around the house randomly bursting out with did somebody sayyy menulogggg for weeks now. ITS JUSTEATTTTT."

Others said the ad was 'all kinds of wrong', while a Twitter user who has relocated to Australia added: "This shook me to my core when I moved here."

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Credit: Just Eat/Menulog
Credit: Just Eat/Menulog

Just Eat announced it was purchasing Menulog for £445 million ($616m) back in 2015, marking its move into Australia and New Zealand.

At the time, Menulog claimed to be the largest food delivery business in the two countries, with 5,000 restaurants on its platform and 1.4 million active users.

In a statement, Menulog's Chief Executive Officer Dan Katz said "I am very excited about the prospect of Menulog becoming part of Just Eat, which has been a real inspiration for us as we have grown in the Australian and New Zealand markets.

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"This proposed acquisition will allow Menulog to benefit from Just Eat's experience and know-how, particularly in digital marketing, and enhance our customer service model to drive further growth and efficiencies across the business."

Just Eat said in a statement: "The Australian and New Zealand markets exhibit a number of strong characteristics that make it similar to the UK and therefore a market in which aggregators should thrive.

"This includes a takeaway food culture, a fragmented restaurant market, high levels of disposable income and a high level of ecommerce adoption."

Featured Image Credit: Just Eat/Menulog

Topics: Snoop Dogg, Food, News, Just Eat, Australia

Jess Hardiman
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