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Apparently We’ve Been Pronouncing IKEA Wrong This Whole Time

Stewart Perrie

Published 

Apparently We’ve Been Pronouncing IKEA Wrong This Whole Time

Walking through the aisles of IKEA can be a really fun experience to have on a boring weekend.

But when you ask yourself, your significant other or your friend if they want to jump in the car and go to the Swedish furniture store, you better be saying it right.

English-speaking people all around the world probably say eye-key-ah, however apparently that is wrong.

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YouTuber MacDoesIt shocked the world when he tweeted to his followers that the correct pronunciation is actually ee-kay-ah.

This understandably sent everyone into an unnecessary meltdown because they can't believe the company hasn't tried to correct people earlier.

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This little tidbit of information has popped up every now and then, however it doesn't seem to get out to the masses.

A spokesperson for the company explained to Quartz how the name came about.

"'IKEA' is an acronym for the founder's name, Ingvar Kamprad; the name of his family farm, Elmtaryd; and the location of that farm, in the village of Agunnaryd, in Småland, Sweden," they said.

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"When Ingvar founded IKEA in 1943, he of course pronounced it with a typical Swedish accent: 'Eee-KEH-Yah'."

The original logo that was launched in the '40s attempted to get people to pronounce it correctly as it had an accent on the letter E.

However, as the decades rolled on, and when the company ditched the accent on the logo in the '60s, English-speaking people clearly got used to saying eye-key-ah.

Thankfully though, it doesn't seem like the mispronunciation annoys the company.

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The spokesperson added: "It's only natural that people pronounce 'IKEA' and the Swedish names of its products with a local accent. That's absolutely ok!"

According to Quartz, even IKEA's founder, Ingvar Kamprad didn't have a problem with the different tongues.

Featured Image Credit: Alamy

Topics: Viral, News

Stewart Perrie
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