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LADbible Australia Kicks Off UNHEARD Campaign To Help Dismantle Racial Injustice

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LADbible Australia Kicks Off UNHEARD Campaign To Help Dismantle Racial Injustice

Australia has a problematic history of culturally diverse communities being discriminated against, abused, threatened, jailed and killed, and there are a slew of horrific cases of racial injustices that continue to this day - all happening in our own backyard.

In 2020, thousands across the country took to the streets to call on the Australian media to better cover racial injustice here at home.

LADbible Australia heard these calls and has now partnered with loads of integral organisations and groups to create the UNHEARD campaign.



Partnering with the National Justice Project, National Aboriginal and Torres Strait Islander Legal Services, Asian Australian Alliance, Islamophobia Register, Human Rights Commission: Racism. It Stops With Me, Deadly Connections Community and Justice Services, All Together Now, Change.org, The African Collective United and the Refugee Council of Australia, we hope to channel our global reach of more than 500 million to support the people fighting racial injustice.

The UNHEARD campaign will share content on a weekly basis and promote discussions that examine racism faced by everyday Australians of all cultural backgrounds - because now is the time to finally give a voice to those who have gone unheard.

All Together Now Managing Director Priscilla Brice said it's never been a more important time to be discussing these issues.


"All Together Now stands for racial equity. With 1 in 5 Australians experiencing racism each year, it is our mission to educate Australians about racism so that people are equipped to challenge it. We are pleased to be joining other organisations in the UNHEARD campaign so that together we can amplify anti-racist messages and challenge racism in Australia."

Deadly Connection Community and Justice Services CEO & Founder Carly Stanley hopes the campaign will be able to put these past issues under the microscope.

"Being a part of the UNHEARD campaign is a critical step in highlighting the needs for organisations like Deadly Connections, addressing racism, inequity and social justice issues, into the wider domain for the public to see and understand.

"By engaging in an initiative like this we can amplify our voices and the voices of other mob, to raise awareness and support for much-needed changes to the systems that continue to harm, oppress, marginalise and disenfranchise our people, families and communities."


The campaign hub provides an interactive map of real-life stories, as well as a catalogue of resources including books, films and podcasts and includes a user submission portal for Australians to share their own experiences.

To further promote healthy conversation, we have also engaged psychiatrist Dr Kamran Ahmed to offer advice on how to have constructive conversations around racism.

It's hoped that consistent coverage of these issues will help all Australians unite to dismantle racial injustice together.

You can find it all at ladbible.com/unheard.

Featured Image Credit: UNHEARD

Topics: Racism, Australia

Jessica Lynch
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