Rohit Roy has become a bit of a celebrity on social media for his daily updates.
He's trying to not consume fizzy drinks and notifies his slowly growing audience on TikTok every day he manages to abstain from the devil's juice.
The social media legend has since built up a following of nearly a quarter of a million followers, which is nuts.
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But tragedy has struck.
Anyone who has visited his TikTok page in the last 24 hours will have noticed it looks very different.
For starters, his profile picture has been changed and his many, many videos have been deleted and replaced with random clips of luxury old school cars and views of Dubai.
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People have flooded the five random videos with angry comments calling for 'justice for Rohit'.
Many believe Rohit's account has been hacked and he's not been able to get a recovery code in order to change his details.
Thankfully, he still has the likes of Youtube and Instagram to continue spreading his inspiring message of perseverance, consistency and good health.
Rohit has uploaded a video to Instagram saying he's had a productive chat with the TikTok support team and he's hoping to get access to the account very soon.
It was his 229th video on the platform, showing he isn't showing any signs of slowing down in his quest to give up fizzy drinks for the rest of his life.
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Back when his no fizzy drinks journey was in the double digits, he told 7News: "I won't say I'm a big deal, but I am lucky to have the support of people helping me on my journey."
He was encouraged to give up the unhealthy liquids after noticing he was knocking back several every day.
"I was having two or three cans a day. That becomes a lot in the long run. I don't miss the fizzy drink because of the huge support and motivation I get from people," he said.
"I tried stopping a few times before but then I started back. Since I started Tik Tok I am having so much support, and I haven't had any drinks."
Featured Image Credit: Rohit Roy/InstagramTopics: Australia