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Pete Evans Fined $80,000 For Advertising Health Products Not Backed Up By Science

Pete Evans Fined $80,000 For Advertising Health Products Not Backed Up By Science

The disgraced celebrity chef was called out for spruiking stuff that hasn't been officially verified.

Stewart Perrie

Stewart Perrie

Pete Evans has been fined close to $80,000 for advertising health products not backed up by science or professionals.

The Therapeutic Goods Administration has announced the huge fine for the disgraced celebrity chef after it launched an investigation into his advertising regime.

Evans was hit with of six infringement notices that totalled $79,920 over his 'non-compliant advertising' of a hyperbaric oxygen therapy chamber, two oral medicines and the BioCharger NG machine that saw him fined last year.

The former My Kitchen Rules co-host and judge claimed the BioCharger was a 'subtle energy revitalisation platform', which he said can 'optimise and improve potential health, wellness and athletic performance' and even can be used to treat coronavirus.

He said the device is 'a pretty amazing tool', warning that it can 'take you down some rabbit holes' and would take him 'an hour or two to explain it'. Evans added that it has 'a thousand different recipes and a couple on there for Wuhan coronavirus'.

But the TGA took issue with that claim in the middle of a pandemic and fined him $25,200 fine.

BioCharger NG

Evans was also spruiking several other products with claims of a range of health benefits, despite them not being listed on the Australian Register of Therapeutic Goods.

One of the products was a static magnet that claimed to be 'the world's most powerful and effective therapeutic magnets'.

While the product has now been scrubbed from Evans' website, the Q Magnets website alleged they were 'developed by experienced physiotherapists and neurologists and are designed to help provide comfort or temporary relief of minor aches and pains'.

It added that the product was the 'real deal' and has been used by people all over the world.

Evans was also accused of promoting a hyperbaric chamber for oxygen therapy, which came with a disclaimer that while a doctor used it, it did 'not constitute a medical recommendation'.

While announcing the huge fine for Evans, the TGA wrote: "Due to the repeated nature of the alleged advertising breaches, the TGA has also issued a directions notice to Mr Evans and his company to cease advertising therapeutic goods not entered in the ARTG and to discontinue making various claims about therapeutic products.

"It is a requirement of the Therapeutic Goods Advertising Code (No 2) 2018 that therapeutic goods advertising does not imply that products are endorsed by health professionals, health practitioners or medical researchers."

Featured Image Credit: Pete Evans/Instagram

Topics: Australia