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Ticketmaster Could Force People To Prove They Don't Have Covid-19 To Attend Concerts

Ticketmaster Could Force People To Prove They Don't Have Covid-19 To Attend Concerts

The framework will reportedly enlist the use of phones to verify fans' vaccination status or whether they've tested negative for the virus

Jessica Lynch

Jessica Lynch

As we edge closer to a coronavirus vaccine, many are getting excited about life resuming as normal. That means music festivals, sports matches with full stadiums, house parties, club nights and the rest.

However, if you're planning on attending a concert, you might have to prove you're safe.

Ticketmaster is working on a plan that could see attendees show proof they've had a test or received the Covid-19 vaccine if they want to head to a show.

The framework will reportedly enlist the use of smart phones to verify fans' vaccination status or whether they've tested negative for the coronavirus within a 24 to 72 hour window.

Pixabay
Pixabay

According to company president Mark Yovich, while their plan is still currently in development, he hopes that it would speed up the process of fans being able to return to live music events.

He told Billboard: "We're already seeing many third-party health care providers prepare to handle the vetting - whether that is getting a vaccine, taking a test, or other methods of review and approval - which could then be linked via a digital ticket so everyone entering the event is verified.

"Ticketmaster's goal is to provide enough flexibility and options that venues and fans have multiple paths to return to events, and is working to create integrations to our API and leading digital ticketing technology as we will look to tap into the top solutions based on what's green-lit by officials and desired by clients."

Pixabay
Pixabay

Basically, any fans who have tested positive or didn't take a test to verify their status would not be granted access to the event, with Ticketmaster confirming they would not store or have access to fans' medical records.

Marianne Herman, co-founder and principal reBUILD20, said the initiative was 'one key way to reimagine how we're going to get fans back to live events'

She added: "The experience of attending live events will look completely different, but innovation married with consistent implementation will provide a framework to get the live sports and event industry back to work."

Last week, Ticketmaster also launched SmartEvent, a new wave of technology hoping to provide a COVID-safe experience for attendees.

The technology, which is detailed in a new statement, includes a Social Distance Seating Tool, which uses algorithms to work out safe venue capacities.

Featured Image Credit: Pixabay

Topics: News, Coronavirus, Australia