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New Campaign Praised For Calling Out Men's Behaviour Towards Women

Rebecca Shepherd

| Last updated 

New Campaign Praised For Calling Out Men's Behaviour Towards Women

Featured Image Credit: Twitter/@AndyBurnhamGM

A new campaign video that is calling out the 'problematic behaviour' of men and boys towards women has been praised on social media. You can watch it here:


The campaign, which has been launched by Mayor of Greater Manchester Andy Burnham, aims to tackle sexual harassment with Burnham telling 'men, lads and boys' to 'own this one and lead the change we need to see'.

The video itself shows a young woman experiencing things that happen all too often. These include: being harassed on social media, being shouted at and filmed in a park, being touched inappropriately in the street, being whistled and beeped at, being told to 'smile' and having abuse shouted towards her when she tries to ignore the men hurling remarks at her.

The powerful video ends with her asking: "Do you think this is OK?"

Credit: Twitter/@AndyBurnhamGM
Credit: Twitter/@AndyBurnhamGM
Credit: Twitter/@AndyBurnhamGM
Credit: Twitter/@AndyBurnhamGM

On social media, people have praised the campaign and its message. One person wrote: "Great campaign, powerful message by @AndyBurnhamGM. Finally the narrative is shifting. Stop blaming women. It is up to men to change and abandon their ways because this is not OK."

Another added: "Please watch and pass on men. The only way this stops is if we call/stamp it out. It’s learned behaviour by boys… accepted and therefore approved by men. Be better. Thanks @AndyBurnhamGM."

Others used the opportunity to talk about their own experiences, with one woman writing: "For the first time ever in my life I experienced a man demonstrably & politely making himself known to me and then crossing the road away from me when I was walking alone in the dark last week. He is listening. I hope this time the message sticks. I am 50 - First. Time. EVER."

Another said: "No way is it ok. My granddaughter was going to the corner shop in the summer, but changed from her shorts to jogging bottoms - when I asked why, she said 'cos I don't want to get perved'. She was 11. So angry."

The Twitter account belonging to Baroness Beverley Hughes, Greater Manchester's Deputy Mayor for Policing, Crime and Fire commented: "Wolf-whistling, taking photos, making comments, getting too close…

"Every woman and girl will recognise these experiences.

"A powerful new video is challenging men and boys to recognise these types of behaviours and ask themselves #IsThisOK."

Topics: News, UK News

Rebecca Shepherd
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