Sideshow Bob has launched a range of trainers in collaboration with Adidas - or at least he may as well have.
It is in fact Estonian rapper Tommy Cash who has unveiled the 'world's longest shoes' in partnership with the German purveyor of stripy clobber.
In an Instagram post, he said: "When I said to Adidas that I wanted to make the longest shoe in the world as our collab they were like 'wtf Tommy'.
"But five months later here we are."
As you can see, they're really, really long.
Indeed, it speaks volumes about a pair of trainers when the fact that the left and right shoe are different colours is hardly even noticeable.
It's unclear what exactly the deal is with these daft shoes. In an Instagram post, Tommy seemed to indicate that a 'very limited' number would be up for sale - so maybe a select 'lucky' few will be able to grab a pair of the massive shoes.
However, judging from a post by Adidas Russia, it seems the shoes that will be released through their collaboration are, well, foot-sized.
So perhaps the super-long shoes are just a publicity stunt, in which case, mission accomplished Adidas/Tommy Cash.
LADbible has contacted Adidas to clarify anyhow.
If they are for sale, we probably shouldn't be too surprised. After all, fashion often flies in the face of reason.
The unusual garments were part of a 'Power of the Post' collaboration with Royal Mail, and the jackets were priced at a whopping £445 ($590).
Explaining the thought process behind the range, the Selfridges website explained: "While we continue to stay connected to those we can't visit in person, we're celebrating the power of the post, and the sense of closeness and community it brings, with Royal Mail.
"To pay a worthy tribute to the British icon - delivering through rain and shine for over 500 years - we've delivered an exclusive collection of post-inspired fashion, homeware and accessories, and set up our very own Royal Mail pop-up at Selfridges London (where you can create video message QR code stamps, write letters to Santa and wrap and send off your gifts), just in time for ticking off your Christmas list."