Jeff Bezos founded Amazon on 22 August 1994. At the time, it only sold books and was called 'Cadabra' - but has since gone on to become one of the most profitable companies ever.
Earlier this week, Bezos announced that he was stepping down as the firm's CEO, citing his wish to spend more time on his charitable work as motivation.
But how did it all start for the 51-year-old who is now worth an eye-watering $196 billion (£143.4bn)?
Well, someone has unearthed the very first job listing he uploaded to the then-fledgling site, for a group of 'extremely talented C/C++/Unix developers'.
The post was originally shared in 2018, but is doing the rounds again since news of his changing role was announced.
It reads: "Well-capitalised start-up seeks extremely talented C/C++/Unix developers to help pioneer commerce on the Internet.
On this day in 1994: Jeff Bezos posts the first job ad for Amazon pic.twitter.com/5ysOWB5OZ6
- Jon Erlichman (@JonErlichman) August 22, 2018
"You must have experience designing and building large and complex (yet maintainable) systems, and you should be able to do so in about one-third the time that most competent people think possible.
"You should have a BS, MS, or PhD in Computer Science or the equivalent.
"Top-notch communication skills are essential.
"Familiarity with web servers and HTML would be helpful but is not necessary.
"Expect talented, motivated, intense, and interesting co-workers. Must be willing to relocate to the Seattle area (we will help cover moving costs)."
Yesterday (2 February), Bezos announced he will move down a rank to executive chair in a move he said will give him more time to focus on his other projects.
Amazon Web Services (AWS) CEO Andy Jassy will take over as the company's CEO.
Bezos said in a letter to employees: "In the Exec Chair role, I intend to focus my energies and attention on new products and early initiatives. Andy is well known inside the company and has been at Amazon almost as long as I have. He will be an outstanding leader, and he has my full confidence."
Acknowledging how far the company has come in the past three decades, Bezos went on: "Today, we employ 1.3 million talented, dedicated people, serve hundreds of millions of customers and businesses, and are widely recognized as one of the most successful companies in the world.
"Invention is the root of our success. We've done crazy things together, and then made them normal.
"We pioneered customer reviews, 1-Click, personalized recommendations, Prime's insanely-fast shipping, Just Walk Out shopping, the Climate Pledge, Kindle, Alexa, marketplace, infrastructure cloud computing, Career Choice, and much more.
"If you get it right, a few years after a surprising invention, the new thing has become normal. People yawn. And that yawn is the greatest compliment an inventor can receive."