Many of you will go to fairly extreme lengths to get some good content for the 'gram - queuing for an hour just to get into the newest brunch spot, clambering up a mountain for that stunning scenic shot or almost ruining a friendship by pranking your mate.
But arguably few people have taken it further than this guy - or rather his friend, who took his photo from a pretty precarious position.
In the first pic, you can see a bloke chilling on a bench. It's a good shot, to be fair.
But the second photo reveals more about what took place behind the scenes, with his mate seen dangling over a river off the edge of a wall, hanging on with just one hand while the other holds a phone to take the photograph.
The two photos have gone viral after being shared on Twitter, where someone wrote: "This is the type of energy I expect from my friends when taking pictures of me this summer, thank you."
The photos actually come from Instagrammer and YouTuber Ade Femzo, who posted the photos on his grid, writing: "SWIPE TO SEE HOW THIS WAS TAKEN."
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Many people commented to say how much respect they had for Femzo's dedicated photographer, with one saying he was a 'good friend' for 'risking his life'.
"Definition of a real friend," another person wrote.
Someone else said: "Nahhhhhhh. What kinda friendship dis!?"
A third agreed: "Omgg! The madness just to take a pic real friend."
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Someone else suggested the caption should actually have read: "Instagram aka you see the result of others' hard work."
Others, meanwhile, took the image as a new benchmark for their own friends to aspire to.
"If you don't go to this extent to take pics for me I'm sorry we can't be friends," one said.
"I need a friend like him," a second wrote.
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The dedication is real, people - though it should probably go without saying... Don't try this one at home, yeah? I think you're going to end up with a very soggy (and probably pretty angry) mate if you do.
Featured Image Credit: Instagram/Ade Femzo