Ibiza Businesses Campaign To Save Island's Tourism By 'Moving Spring' Amid Coronavirus
Businesses in Ibiza have launched a campaign to extend summer in a bid to mitigate the coronavirus pandemic's damage on the tourism sector.
The spread of the disease has effectively put an end to holidays for the near future at the very least, but bars, clubs, hotels and restaurants are hoping people will postpone their holidays, rather than cancel them all together.
The #MoveYourSpring campaign does exactly what it says on the tin, with numerous events that were planned for spring now rescheduled to October.
When covid-19 finishes Ibizan Experience will be again welcoming you with fascinating, local and creative Experiences.- Ibizan Experience (@ibznexperience) March 20, 2020
It's time to start dreaming, it's time to make you dream!#moveyourspring #Covid_19 #ibizanexperience #ibiza #dream #donotcancelmodify pic.twitter.com/Hfu33WutBJ
The idea of moving a season would seem absurd in any other time in recent history, but the unprecedented times we find ourselves in call for unprecedented measures.
The campaign said it hoped the idea would see Ibiza become 'the chosen destination to celebrate the end of this bad dream'.
According to Diario de Ibiza, the organisers said: "Let's look for the union so that Ibiza becomes the chosen destination to celebrate the end of this bad dream and we will achieve this not only with hotels and tourism, but with restaurants, bars, entertainment, charters, farmers, small businesses. EVERYONE.
"Because, regardless of whether it affects us more or less directly, in the end we are all affected and the sum of all of them is what will help us to achieve it.
"We want to make Ibiza the ideal destination to celebrate life. We are a pioneer destination in the tourism sector and this is a great opportunity to record it and demonstrate it again for one more season."
The campaign has also been keen to point out that the weather is still very pleasant in autumn - or spring, as it shall be known this year - with average temperatures of 21.5°C, while smaller crowds should make it easier to experience the 'real Ibiza'.
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Featured Image Credit: Pexels/Osvaldo Coelho Jr.