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Ryanair has come under fire for encouraging people to 'jab and go' on holiday.
The budget airline is offering one million seats from £19.99 and has advertised the sale with controversial adverts, urging travellers to 'book summer' in the knowledge that 'vaccines are coming'.
Of course, we all hope that widespread vaccinations will help us return to a sense of 'normality' next year, and no doubt all of us could do with a summer holiday.
However, the 'distasteful' tone of the ads has been widely condemned on social media:
As you can see, the reaction has been hostile to say the least.
Ryanair has defended the adverts though, insisting they are a 'celebration' of vaccines.
A spokesperson told the Metro: "'Jab and Go' celebrates that vaccines are coming and industries like aviation will see a recovery soon.
"With Ryanair's unbeatable low fares, Europeans can now book the summer getaway they have been dreaming of for 2021!"
The spokesperson added that customers will not have to be vaccinated to fly with Ryanair.
If vaccinations aren't broadly rolled out and coronavirus cases surge once again, standard terms will apply to non-cancelled flights - though flight change fees have been dropped in some circumstances.
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