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Have you ever wondered what it would be like to eat human flesh, or at least think you have eaten it? Well, the video below should give you a good idea:
A Swedish team of filmmakers convinced a group of people that they had actually eaten meat made from humans. Yikes.
In the mockumentary Eat a Swede, Erik Karlsson, a Swedish entrepreneur and scientist, explains that with the world's population predicted to reach 10 billion by 2050, we desperately need to find new sources of food, and specifically, protein.
So he comes up with the brilliant idea to harvest cells from humans and grow human meat, and even tries to get Swedish film star Aleksander Skarsgard on board.
After developing a prototype of his new dish, which Karlsson brands as 'Swede Meat', he gets a group of people in for a taste test.
And it goes about as well as you'd expect, with a couple of the participants seen spitting it out and one woman storming off after being informed that they had just tucked into a fellow human.
"That is one of the greatest taboos there is, to eat a human," Karlsson says.
Sounds like something out of an episode of Black Mirror, doesn't it?
And if the reaction of the test group wasn't enough of a kick in the pants for the scientist, Skarsgard unsurprisingly rejects his proposal of harvesting his cells for mass consumption.
Thankfully, the experiment was, of course, a joke, and the human flesh was in fact Swedish tenderloin - though none of the participants in the film knew it was fake at the time.
But despite being a bit of macabre fun, the film has a serious message at its core.
Created by The Swedish Food Federation, the short aims to highlight the question: how do we produce food for an additional 2000 million people without wrecking the planet?
The Federation Chairman Lars Appelqvist hopes that it will encourage people to think more about how they can make the switch to more sustainable forms of consumption, though thankfully, not actually by eating human flesh.
He said: "There is no magic bullet, quick-fix solution that will make global food production sustainable overnight.
"For the Swedish food industry, it's taken years and years of countless, incremental changes that in the end have resulted in large improvements. But now we don't have that kind of time anymore.
"So we hope that by sharing our methods and techniques that we can help other countries speed up their shift to sustainable production. So don't eat a Swede, just produce like one."
You can find out more information about the film here.
Featured Image Credit: The Swedish Food Federation
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