Average Brit's Attention Span Is Just 14 Minutes, Study Finds
Next time you find yourself zoning out during a particularly boring meeting, or your mind begins to wander off while someone is talking to you, don't worry, you're definitely not alone.
In fact, a new study has found that the average British person's attention span is just 14 minutes, and that most motorists drift onto auto-pilot shortly after setting off.
The data also revealed that while watching television the average adult loses concentration - usually to look at a mobile device - after just seven minutes.
Meanwhile, finance-related meetings or conversations only manage to hold our attention for 10 minutes, and listening to someone who is complaining, or who is gossiping about a stranger, leads to most of us tuning out after six minutes.
Stacey Stothard of Skipton Building Society, which carried out the research, told the Independent: "As we all lead busy lives, our attention spans only allow us to think about things in the short term, not the long term. So it is sometimes hard to see beyond your next cup of tea or weekly shop.
''Unfortunately our research shows due to our short attention spans we are simply not taking enough time to think about the things that matter, including our finances and the future."
The survey did find that attention spans are increased in situations involving friends, but that for conversations on the phone, whether it be with family or clients, the time for which people are able to easily focus is reduced significantly.
Typically, people last around 24 minutes before their attention starts to dwindle while watching a film, and a decent book can keep full concentration for 15 minutes.
In terms of the reasons why people believe they lose focus, 26 percent say it is because they're busy and are spending time multi-tasking, while 18 percent say they simply haven't got time to waste.
Stothard added: "While everybody leads very busy lives with plenty of distractions, it's important that we pay as much attention as we can to the things that matter.
''Everybody has different priorities and varying amounts of time they can spend on each, however one thing we all have in common is the need to have enough money to pay for the things we want to do.
''Only by taking time out, to ensure we have secure plans for the future can we be in the best place to make our aspirations a reality.''
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