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JD Wetherspoon is axing Strongbow from its pub after signing a new 20-year deal with Budweiser Brewing Group.
The new deal means all Wetherspoon boozers will carry drinks from the group, including Budweiser, Corona, Bud Light, Stella Artois and Leffe Blonde and Bud Light - as well as Bathtub Gin, Bud Light Seltzer and Mike’s Hard Seltzer.
The draught ciders on offer will switch from Strongbow and Strongbow Dark fruits to Stowford Press Apple and Stowford Press Mixed Berries, both of which are produced by Westons Cider.
Meanwhile, John Smiths bitter is set to be replaced by Worthington’s bitter, which is made by Molson Coors.
The menu changes come into play on 15 December and mark an end of a 41-year-long deal with Heineken and others.
Wetherspoon chairman Tim Martin said: “Budweiser Brewing Group UK&I will now become our biggest supplier, with new beers Budweiser, Corona and Leffe Blonde, in addition to their existing products, Stella Artois and Bud Light - as well as a range of bottled beers.
“We are also pleased to have agreed long-term supply deals with BrewDog, Westons Cider, Carlsberg and Molson Coors.
“Wetherspoon will continue to sell a wide range of traditional ales and craft beers from regional and micro brewers at competitive prices.”
Paula Lindenberg, president of Budweiser Brewing Group said: “We are so excited to strengthen our partnership with JD Wetherspoon.
“At Budweiser Brewing Group, we have the perfect recipe for success across Wetherspoon pubs - we have a strong, leading portfolio that caters to evolving consumer trends, especially as people opt for more premium options post-Covid.”
In other Wetherspoon news, you may be delighted to learn that the pub chain has decided to extend its 99p drink offer until February.
The pub chain initially said it would be offering a range of boozy bargains for the month of November, with 671 of its pubs selling a pint of Ruddles Best or Greene King IPA, a bottle of Beck's and a Bell's whisky (25ml measure) including a mixer for just 99p.
However, the limited-period deals have now been continued until the end of February - which is great news for anyone hoping to lift their spirits with friends and a few bevs amid the bleakness of a long, dark winter.
Topics: Food And Drink