Snapchat's Latest Feature Is Going To Make Stalking Your Ex Easier
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Snapchat has decided to go ahead and make stalking your ex / crush / friends / everyone else that bit easier by introducing a new search function.
The tech company has added a universal search bar where users can search through the entire app, it will be launching today for some people on Android and rolling out soon to all iOS and Android users.
Using the search bar will make it easier to bring up friends, groups, publishers on Discover and Our Stories and it lets you dig out the best content and conversations from the app.
For the app, this feature could translate to monetisation according to TechCrunch, who said: "With universal search also comes new revenue opportunities. Snapchat could potentially let advertisers pay for sponsored placement atop search results, or as suggestions in the search interface.
"This could allow Snapchat to directly monetize the desire of brands to build an audience on its network. When asked if ads were coming to search, the company declined to comment on future plans."
For anyone who's reading this who has loaded up the app and is still wondering what the hell I'm on about, the search bar - if your app has been updated - will be located at the top of the app.
When you get ready to type into it, the rest of your screen will show a "Quick Chat" section with Bitmoji of accounts you frequently interact with, "Groups" further below that, and "New Friends."
Sounds rad, get snapping...
Featured Image Credit: PA Images