Ever since Facebook tried to buy Snapchat for $3 billion and was brutally rejected, it's been on a mission to crush its competitor. First of all, last year, Instagram, which is owned by Facebook, brought out 24-hour stories and now Facebook is going to be rolling out the same.
"The way people share today is different to five or even two years ago - it's much more visual, with more photos and videos than ever before," said Facebook in a statement. "We want to make it fast and fun for people to share creative and expressive photos and videos with whoever they want, whenever they want."
Credit: Kylie Jenner/Snapchat
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Basically, Snapchat pioneered the way that people used social media, but as Facebook has a larger user base,it's planning to totally crush it.
150 million people share Instagram Stories everyday - which is more than Snapchat's total usership.
Facebook started testing it out on its Messenger app in Poland and now it's doing it on the main app in Ireland. There's a new in-app camera that acts a lot like Snapchat's. All you do is swipe right, and you can add filters, or locations... again much like Snapchat.
Facebook Stories will be seen in circles at the top of your homepage - or you can choose to share them on your wall. You can reply to Stories just like on Snapchat, with a direct message and all you have to do to view a Story is to tap on it.
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We don't have a timeline for when it's going to hit the UK - but it's going to be some time this year. The people I'm connected to on Facebook are friends, sure, but also colleagues and relatives and I'm not sure if I'm ready for my dad's Facebook Stories - and is the world? Only time will tell.
Words Laura Hamilton
Featured Image Credit: PATopics: Instagram, Facebook, Snapchat