In a pretty audacious move, a free smartphone app launches in the UK today in a bid to give users digital rewards if they peel themselves off the sofa and get moving.
Sweatcoin will "track & verify your steps using your phone's accelerometers and GPS location."
"Those steps get converted into Sweatcoins at a conversion ratio of 1,000 verified steps to 1 SWC.
Credit: Sweatcoin
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"Once earnt, you can spend your Sweatcoins in our in-app shop section on products and services."
Yes, don't get too excited. For the time being, rewards will only come in the form of products like classes and coupons. Products will include Kymira infra-red clothing and Vivobarefoot running shoes, The Next Web reports.
But the people behind the app intend to put actual cash rewards into action if all goes well.
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"This whole business is pegged to making movement valuable," said co-founder Oleg Formenko.
"Eventually, sweatcoin is going to have a rate of exchange tied to the British pound."
Sounds good.
Annoying, at the same time though, isn't it? Some ideas are just right in front of us and we have no idea.
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For more information, click here to check out their sick website.
Words by Josh Teal
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