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Tinder Is Launching Its 'Festival Mode' In Australia

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Tinder Is Launching Its 'Festival Mode' In Australia

You might recall hearing Tinder launching some kind of 'festival mode' to help sober, drunk and high revellers connect with each other before a big event.

It was all well and good for people in the UK and America, who would be getting access to the technology across their summer time, but Aussies had to put up with just getting lucky the old fashioned way.

However, the dating app has just announced the mode will be available to people Down Under for the first time at this year's Splendour in the Grass festival near Bryon Bay.

Credit: Splendour In The Grass/Facebook
Credit: Splendour In The Grass/Facebook

If you're heading to the muddy festival, which is sporting Childish Gambino, Chance the Rapper and Tame Impala as the headliners, then you can slap on a Splendour sticker to your profile and the app will start connecting you with singletons also attending.

Country Manager of Tinder Australia Kristen Hardeman said: "Splendour is a rite of passage for Young Australians, making it the perfect playground to launch Festival Mode.

"With this feature, we are redefining the festival experience by enabling our users to make new connections before even stepping through the turnstiles and pitching their tents.

Credit: Tinder
Credit: Tinder

"We're pumped to be partnering with Splendour In The Grass and are excited to see how Tinder's new feature helps people find their crowd this winter."

According to research from the dating site, last year the app saw a spike in activity during the music season.

Jenny Campbell, CMO of Tinder, said: "It's no secret that Tinder is a must-have app for singles attending music festivals around the world.

Credit: Splendour In The Grass/Facebook
Credit: Splendour In The Grass/Facebook

"We consistently see a spike in Tinder use as tens of thousands of music fans come together, so we wanted to create a new experience that makes it easier to connect with other concert-goers before even setting foot on festival grounds.

"We've partnered with some of the biggest names in the entertainment and events industry to make that happen, and we couldn't be more excited to help Tinder users find their crowd during these events for the rest of 2019."

If you're planning to head overseas to a festival and want to hook up with someone then you can find festival mode at Parklife, Lovebox, Electric Daisy Carnival (EDC) Las Vegas, Governors Ball, Bonnaroo Music & Arts Festival, Faster Horses, HARD Summer and EDC Orlando, as well as AEG's festivals in the UK and US , including All Points East, British Summer Time, Hangout Fest, and Firefly.

Featured Image Credit: Splendour In The Grass/Facebook

Topics: Music, Technology, Australia

Stewart Perrie
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