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Martin Lewis 1p challenge for 2024 will help you save more than £600

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Updated 17:04 1 Jan 2024 GMTPublished 17:03 1 Jan 2024 GMT

Martin Lewis 1p challenge for 2024 will help you save more than £600

The challenge could get you a nice holiday

Anish Vij

Anish Vij

2024 has finally arrived and January is arguably everyone's 'brokest' month of the year.

Once you've splurged your December pay check on Christmas presents and pigs in blankets, it's always a battle making it to payday at the end of Jan.

And the last thing you want to hear is advice on 'how to save money' when you haven't got any.

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However, by saving as little as 1p on 1 January, you can end up with over £600 by the end of the year.

Yes, you read that right.

The 1p challenge is backed by Money Saving Expert Martin Lewis.
ITV

The nation's trusted Money Saving Expert, Martin Lewis, has helped Brits get through the ongoing cost-of-living crisis and although he's not the first person to come up with the '1p saving challenge', it's possibly one of the greatest money-saving hacks to date.

The simple but effective idea that he first mentioned on the Martin Lewis Money Show in 2021 still applies in 2024.

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By stashing away just 1p on the first day of the year, you begin to increase this amount each day.

You simply build the sum by a going up a penny each day as the year progresses, meaning that on the final day of December, you’ll have £667.95 in your savings pot.

January is arguably everyone's 'brokest' month of the year.
Pexels

He previously told viewers on ITV’s Martin Lewis Money Show: "There’s a big savings community out there who do this, it’s called the 1p Challenge.

“Basically, you save a penny on the first day of the year in a jar or piggy bank, 2p on the second, 3p on the third and keep going throughout the year.

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“By the last day of December you’re saving £3.65, so that would give you £667.95 in total.”

Of course, in the first few months, you’ll only have saved a small amount.

By day 11, for example, you’ll only have saved 66p, but if you have faith in the process, this sum will grow with time - although the highest amount you’ll ever have to put into your piggy bank will be £3.65, which will come on the 365th day of the year.

By day 200, you’ll be looking at a pot worth hundreds of pounds, and by the end of the year, you’ll have enough for a holiday.

  • Day 1: £0.01
  • Day 2: £0.02
  • Day 3: £0.03
  • Day 4: £0.04
  • Day 5: £0.05
  • Day 6: £0.06
  • Day 7: £0.07
  • Day 8: £0.08
  • Day 9: £0.09
  • Day 10: £0.10
  • Day 11: £0.11

And so on, until...

  • Day 100: £1.00
  • Day 101: £1.01
  • Day 102: £1.02

And so on, until...

  • Day 300: £3.00
  • Day 301: £3.01
  • Day 302: £3.02

On the final 365th day, put in £3.56 and you’ll find you have saved a whopping £667.95, which is not bad at all.

Featured Image Credit: ITV/Getty Stock Photo

Topics: Money, Martin Lewis

Anish Vij
Anish Vij

Anish is a Journalist at LADbible Group and is a GG2 Young Journalist of the Year 2025. He has a Master's degree in Multimedia Journalism and a Bachelor's degree in International Business Management. Apart from that, his life revolves around the ‘Four F’s’ - family, friends, football and food. Email: [email protected]

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@Anish_Vij

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