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Say maaate to a mate next time their behaviour towards women goes too far.
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82% of women surveyed have been on the receiving end of casual sexism.
However, only 35% of men report to have called out their mates for it.
As a community, we can do more to stop sexist behaviour before it gets out of control.
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The feedback showed that while men know we should call out our friends, many of us don’t know how, or feel uncomfortable doing so.
Say maaate to a mate shows how an everyday word can be all you need to interrupt when a friend goes too far, without making things awkward, or putting your friendship at risk.
In 2022, Mayor of London Sadiq Khan launched a campaign - Have A Word - calling on men to reflect on our own attitudes and to call out our mates when they behave inappropriately towards women...