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Martin Lewis shares how Ring doorbell customers can beat 'scandalous' price rise

Martin Lewis shares how Ring doorbell customers can beat 'scandalous' price rise

It's not great news for Ring doorbell customers, but Martin Lewis has a bit of helpful advice

If you're a Ring doorbell customer then you'll likely have heard about the price rises coming just around the corner.

Basically, once you buy one of the camera doorbells you can pay an annual subscription to store footage from the camera in the cloud, download clips and get other discounts with Ring.

The tech company, which is owned by Amazon, has been met with some unhappy reactions over this development as their basic subscription package is rising by 43 percent from £34.99 per device to £49.99.

You can have a Ring doorbell without a subscription, but you miss out on a lot of the features, hence the options to pay extra for more.

If you signed up to their basic plan in 2022 then you'll now be about to pay double what you did just a couple of years ago, as it used £24.99 per device per year.

Ring device subscriptions are going up from £34.99 a year each to £49.99 a year each.
Justin Sullivan/Getty Images

"Since Ring launched its Protect Basic Plan in 2015, we've regularly found ways to enhance the plan to give our customers more value," Amazon said in a statement on the price rise.

"As we continue to invest in the services we offer, we are updating our Protect Basic plan pricing."

The price rises are due to come into effect in March, and if that doesn't sound appetising, then Martin Lewis has got some advice for you.

Taking to Twitter, he said that he's still double-checking a possible workaround for a year but has suggested a possible short-term solution.

The money saving expert suggested that Ring customers who wanted to avoid the higher price could 'cancel now' and 'get a pro-rata refund', though he warned that they could end up losing some of their saved video files.

Martin Lewis is on the case. By the way, this picture was taken in 2022 where Ring subscriptions cost half what they will next month.
Andrew Matthews-Pool/Getty Images

He then said customers should 'sign up again at the current price which then locks it in for the next year'.

Basically, it sounds like if you cancel your current annual subscription and sign up for another 12 months now you'll get to be on Ring's current price for the duration of that contract instead and delay the 43 percent price increase which is coming to customers next month.

Of course, cancelling the subscription means you can't save, review or share your video recordings, and all the videos you have recorded will be deleted permanently.

Doing what Martin Lewis suggested runs the risk of you losing all your saved recordings as soon as you cancel and not getting them back when you re-subscribe.

New prices are set to kick in on 11 March, so if you want to try this your window of opportunity is slim.

Featured Image Credit: ITV/Smith Collection/Gado/Getty Images

Topics: Martin Lewis, Money, Technology, Amazon