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Jeremy Clarkson admits he’s 'failed' with one major promise he had for his new pub

Home> Entertainment> Celebrity

Published 14:51 3 Sep 2024 GMT+1

Jeremy Clarkson admits he’s 'failed' with one major promise he had for his new pub

Jeremy Clarkson set out with a huge goal for his pub, and it doesn't look like he can hold it up

Joshua Nair

Joshua Nair

Jeremy Clarkson has admitted that he's 'failed' with something that he proudly claimed he would do prior to the opening of his new pub.

The former Grand Tour presenter opened the doors of The Farmer's Dog to the public in August, and following a hectic opening day, the 64-year-old has reflected on the goals he set for himself with the pub just a week and a half on.

While being overwhelmed with the tasks involved with actually running a pub, Clarkson opened up on his Instagram about being stressed by its demands as he sat upstairs with a cold pint. As you do.

Hundreds of people lined up to get a taste of the TV presenter's Hawkstone Lager, Cider, IPA and more, which are all on tap at the Cotswolds pub.

Reportedly costing £1,000,000 to open, the pub brought a number of headaches to those running the pub on opening day, but it looks like him and his team have ridden it out, even banning a third person from the premises for complaining about their drinks.

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However, the main goal behind the pub of solely selling products 'grown or reared in Britain', which sounded like a great idea, might prove harder said than done as he revealed the challenges behind trying to uphold these values.

Clarkson was in amongst it on the opening day. (Neil Robinson / PA Wire)
Clarkson was in amongst it on the opening day. (Neil Robinson / PA Wire)

Clarkson stated: "Yes, the pork, the beef, the lamb and the venison are all British. And so is pretty much everything else. The milk, the butter, the eggs, the vegetables and the fruit. We even cook in British oils."

But then, he highlighted where the problem lies, explaining: "There have been some problems like, for instance, the simple G&T.

"You can’t have a pub that doesn’t offer a gin and tonic. But there is quinine in tonic water, and you can’t grow that in Britain. Sure, I could have served gin and water instead, but I didn’t think you’d enjoy it very much. Especially as, instead of a slice of lemon, you’d have been given a slice of turnip, or some potato peelings," he joked.

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Jeremy Clarkson has managed to open up a pub. (Ben Birchall/PA Wire)
Jeremy Clarkson has managed to open up a pub. (Ben Birchall/PA Wire)

But that's not all, as Clarkson also highlighted: "You can, however, run a pub that doesn’t serve avocado or Coca-Cola, so we don’t. Instead, we offer you British fizzy drinks made with British grown fruit. And British grown tea. And before you ask, yes, the wine is British too."

While confirming that his own brand, Hawkstone was 'obviously' British as well, he added that he wanted to further support the local farming industry, as he had experienced the struggles while filming Clarkson's Farm.

"So, that’s it really. We’re delighted to be doing all we possibly can to support British farming and we’re delighted that you’re here to help us."

Featured Image Credit: PA/Neil Robinson

Topics: Jeremy Clarkson, Business, Food And Drink, UK News

Joshua Nair
Joshua Nair

Joshua Nair is a journalist at LADbible. Born in Malaysia and raised in Dubai, he has always been interested in writing about a range of subjects, from sports to trending pop culture news. After graduating from Oxford Brookes University with a BA in Media, Journalism and Publishing, he got a job freelance writing for SPORTbible while working in marketing before landing a full-time role at LADbible. Unfortunately, he's unhealthily obsessed with Manchester United, which takes its toll on his mental and physical health. Daily.

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@joshnair10

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