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Jack Paul has received an icy reception ahead of arguably the biggest boxing fight of his short career.
Despite doing battle with Tyron Woodley on home soil in Ohio, the YouTuber-cum-boxer copped a less than friendly welcome from the live crowd inside Cleveland's Rocket Mortgage Fieldhouse.
When cameras cut to Jake Paul hanging out backstage ahead of his highly-anticipated grudge match, the audience decided to boo and jeer him when he appeared on the big screen.
ShowTime and Barstool Sports' commentary team initially picked up the deafening boos but swiftly moved on for the subject.
The same couldn't be said for Woodley, who was instantly cheered by the supporters when he was shown arriving to the venue.
One person tweeted: "Jake Paul is shown on the big screen and the crowd boos. Tyron Woodley is shown next and he gets a huge ovation...in Jake's hometown."
While another added: "They showed Jake Paul on the Jumbotron and he got quite a few boos. They showed Tyron Woodley on after, and he got cheers."
So much for a 'home ground advantage', right?
For most, hearing people boo you would surely rattle your cage - especially when they're supposed to be from the same hometown as you.
But for Jake, he probably couldn't care less.
Earlier this week, the outspoken YouTuber-turned-boxer stated that he thrives off the 'haters'.
"I love being the villain and I love entertainment," he told Marc Raimondi. "It just shows the impact I'm having in this sport."
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