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Madonna has sparked a lot of concern on social media after posting a bizarre TikTok video.
While the modern day whos-who of the global music industry were busy patting each other on the back and collecting Grammys, the '80s mega-star was doing something very different.
Before the 2022 Grammy Awards kicked off, Madonna was seemingly at home wearing a very, very see-through top.
In the 13-second clip, Madonna leaned closer and closer to the camera.
Eventually, nearly her whole face filled the frame, before she pursed her lips in a kissing motion, despite the rest of her face remaining expressionless.
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The video has an eerie throwback to that aunt you had as a kid that always wanted to give you a big, wet kiss despite your massive protests.
Even if you can't relate, the short video has certainly left one corner of TikTok rather concerned about the pop icon, with several openly wondering about her welfare.
"Are you ok?" one user said.
Another described the video as 'completely unsettling', while a different user said they were 'honestly scared' by the video.
It's not the first time in recent months that the singer has been marred by controversy for her social media snaps.
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She revealed at the end of 2021 she's an ardent supporter of the #FreeTheNipple movement after a series of pictures were deleted from her Instagram account by Meta.
The social media network is fairly strict went it comes to the presentation of a woman's nipple and will censor images of the body part because it's considered 'sexually explicit'.
The 63-year-old singer was pulled up by Instagram after she uploaded 10 pictures of her laying and playing around in a bed.
In two shots her nipple was exposed and, according to the 'Hung Up' artist, the whole post was taken down.
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She's since uploaded a more safe-for-work version of the offending pictures, but she's also launched a scathing attack on the social media site.
"I'm reposting photographs Instagram took down without warning or notification," she said.
"The reason they gave my management that does not handle my account was that a small portion of my nipple was exposed.
"It is still astounding to me that we live in a culture that allows every inch of a woman's body to be shown except a nipple. As if that is the only part of a woman's anatomy that could be sexualized.
"The nipple that nourishes the baby!"
Rachel Lang