Fairy liquid has been changed in order to help people save money.
With millions of households paying hundreds out more every month for their energy bills, they're now having to think of new and better ways of spending less.
To put it simply, the cost of living crisis is forcing us all to reconsider how we cook, how we clean and how we heat our homes.
And now the cleaning giant has revealed that it too has been searching for ways to help customers keep their costs down over the coming months.
A label has appeared on bottles of Fairy liquid, which now reads: "New. Brilliant in cold. Save energy."
1982: Now hands that do dishes can feel as soft as your skin, with mild green Fairy Liquid
— Paul (@PaulBangsOn) October 3, 2022
2022: Warm hands that do dishes are a thing of the past, energy crisis Scary Living pic.twitter.com/1LRrIRwL2G
A spokesperson for Fairy said: "Fairy’s upgraded formula delivers a fast activating clean from start to finish, designed to clean quickly even in cooler water temperatures.
"With Fairy’s new formula, you can wash in cooler temperatures and still get a brilliant clean."
While the move may help some people save a bit of money this winter, some were saddened that it was even required in the first place.
Reacting to the new design, one person said: "1982: Now hands that do dishes can feel as soft as your skin, with mild green Fairy Liquid
"2022: Warm hands that do dishes are a thing of the past, energy crisis. Scary Living."
This comes after it was confirmed that Energy Campaign Group Don't Pay UK was forced to call off its planned bill strike for 1 October because it failed to reach the target number of pledges.
The energy campaign group had hoped for one million pledges to be reached in order to spark the protest, but had managed fewer than 200,000 by the time their proposed date came around.
The plan was for everyone to cancel their energy bill direct debits on 1 October, in response to the price cap increasing.
When the non-payment campaign group launched in June, households were facing energy bills as much as £3,500 a year from 1 October, and over £5,000 from January 2022.
However, Prime Minister Liz Truss recently announced a freeze on the unit price of gas and electric.
This means that an average household will now be expected to spend around £2,500 on on energy a year for the next two years.
Discussing the cancelled protest, a spokesperson for Don't Pay UK told LADbible: "We won’t call the strike until we hit one million pledges, and we’ve been clear from the beginning about this.
"The threat of almost 200,000 of us saying we won’t pay has already forced the government to step in and reduce the catastrophic 80 percent energy price rise we faced today. But we should be clear: this crisis is far from over.
"More than 7 million households will be in fuel poverty after prices rise again. We’ll be paying 96% more to heat our homes this winter than the last while energy companies make £170 billion in excess profits.
"And the government has chosen to keep making the rich even wealthier instead of supporting working class people.
"We’ll keep building the strike until the 1 million threshold – but local groups have also been building the structures we need in our local communities to protect ourselves and each other from the cold this winter."
Featured Image Credit: Christian Horz/Alamy
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