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If you're the kind of person who likes a wee cake with their cup of tea of an afternoon - and who isn't? - then pin your ears back for this announcement.
Morrisons is selling pineapple flavoured Jaffa Cakes.
Yes, you've heard that correctly. Just like the regular Jaffa Cakes, but pineapple flavoured.
Obviously, that's not going to be everyone's cup of tea, but to the more adventurous snack purchasers amongst you, there will no doubt be a decent amount of intrigue.
It's not like they're going to cost you an arm and a leg, either. In fact, you can get your grubby mitts on a box of these bad boys for just £1. Each packet contains 10 tropical-tinged treats for you to try.
They're exactly the same as normal Jaffa Cakes, but they don't actually contain any Jaffa flavouring.
Wait, does that mean that they should actually be called Pineapple Cakes?
Let's not get into that, either. That road only leads to the long-standing dispute about whether they're a cake or a biscuit or not.
As well as the normal biscuit/cake/whatever you fancy version, there is also a new Jaffa Cake Pineapple cake bar on sale, too.
If you're one of those people who hasn't quite packed in their post-Christmas diet just yet, there is more good news in store for you.
Each of the Pineapple Jaffa Cakes contains only 46 calories. Obviously, the cake bars will be slightly more, but that's to be expected.
That means that, as well as being a familiar, yet exotic, treat to enjoy with your cuppa, or after your dinner, they're also relatively guilt free.
As far as availability goes, so far it seems as if they've only been spotted in Morrisons supermarkets. They're also available online if you haven't got the time to get down to a store in person.
If you're looking to try out the new cake bars, you've got a bit more scope for that. You can also pick a packet of five of those up at Tesco for a special price.
They're marked down from £1.45 to just £0.65.
That's a decent offer, they're practically giving them away.
If you're reading this and feeling repulsed, don't worry. The normal Jaffa Cakes - the original and best - are going nowhere.
Actually, there are a few good offers at the minute on them. Tesco will sell you a triple pack containing 30 cakes for £2.50, and Iceland is selling a twin pack for £1.
That's a lot of full moons, half moons, and total eclipses for your money.
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