• iconNews
  • videos
  • entertainment
  • Home
  • News
    • UK News
    • US News
    • Australia
    • Ireland
    • World News
    • Weird News
    • Viral News
    • Sport
    • Technology
    • Science
    • True Crime
    • Travel
  • Entertainment
    • Celebrity
    • TV & Film
    • Netflix
    • Music
    • Gaming
    • TikTok
  • LAD Originals
    • FFS PRODUCTIONS
    • Say Maaate to a Mate
    • Daily Ladness
    • UOKM8?
    • FreeToBe
    • Citizen Reef
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • UNILAD
  • SPORTbible
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
Snapchat
TikTok
YouTube

LAD Entertainment

YouTube

LAD Stories

Submit Your Content
IKEA products are named the way they are because founder was dyslexic

Home> News

Published 18:24 25 Oct 2022 GMT+1

IKEA products are named the way they are because founder was dyslexic

IKEA products aren't just named at random, in fact there's a whole system behind it based on founder Ingvar Kamprad

Tom Wood

Tom Wood

IKEA products all seem to have strange names in Swedish, but it’s more than just a quirky trait, it turns out. The below video will go some way to helping you understand exactly what the idea at IKEA is:

IKEA is great because it offers a relatively inexpensive and easily accessible way to kit out your home, even if you do have to do a lot of the assembly yourself.

However, physical exercise and swearing have been proven to be beneficial to health in some cases, relieving stress and keeping your heart beating.

Advert

So, while you’re assembling your chest of drawers that seem to bear a strange Swedish name - to those of us not from Sweden, anyway - you might be wondering about how they ended up being so.

The truth is that there is a serious piece of method to the perceived madness, as TikTok educator Dougie Sharpe tells us in the video.

It’s all because the creator of IKEA was dyslexic and wanted to have a way to better understand his inventory that made it easier for him to identify what he wanted.

The IKEA brand is recognisable all around the world.
Menno van der Haven/Alamy

Ingvar Kamprad used different elements of his homeland to differentiate between the things he was selling.

That means that whenever you pick up something like a sofa, bookshelves, media storage, or doorknobs – we didn’t say it was an easy system – then it’ll be named after somewhere in Sweden.

Other items such as beds and wardrobes bear the names of places in Norway, and carpets are named after places in Denmark.

Dining equipment – tables and chairs – are place names from Finland.

Then, it gets even stranger.

Some items are named after lakes and rivers in Sweden – fittingly bathroom stuff - while others are named after occupations like peasant farmer.

It goes on like this, with different classifications of things IKEA sell named after people, animals, and adjectives.

As the so called ‘fact man’ in the video explains, there are exceptions to the rule but that doesn’t change the basic idea of how things are named at IKEA.

Kamprad himself was quite the entrepreneur, starting businesses in childhood before founding IKEA in 1943 at the age of 17.

The items all have a very specific name.
Olga Volodina/Alamy

The name of IKEA is made up of the initials of his name IK, as well as the farm he grew up on Elmtaryd for the E, and the village that he was raised in Agunnaryd, representing the A.

He stayed at the top end of the company until he was replaced by his son in 2013, citing it being a ‘good time’ to do so, as well as heralding a ‘generation shift’ in the business.

To be fair, he’d made a fortune of billions by that stage, at one stage making him the eighth richest person in the world, according to Forbes.

He died in January 2018 at the age of 91.

Featured Image Credit: Shutterstock

Topics: Weird, Shopping

Tom Wood
Tom Wood

Tom Wood is a LADbible journalist and Twin Peaks enthusiast. Despite having a career in football cut short by a chronic lack of talent, he managed to obtain degrees from both the University of London and Salford. According to his French teacher, at the weekend he mostly likes to play football and go to the park with his brother. Contact Tom on [email protected]

X

@TPWagwim

Advert

Advert

Advert

Choose your content:

11 hours ago
12 hours ago
13 hours ago
  • (Chip Somodevilla/Getty Images)
    11 hours ago

    Trump claims he has new 'secret weapon' he is not allowed to talk about

    President Trump has made bold claims about American military tech

    News
  • (Getty Images/Stephen Maturen)
    12 hours ago

    Man shot dead by federal agent in Minneapolis just weeks after Renee Good killed

    A 37-year-old man is understood to have been shot dead

    News
  • AFP via Getty Images
    13 hours ago

    Outbreak of deadly virus with no cure and 'epidemic potential' reported in India as officials issue severe warning

    Nipah virus is contagious, deadly and has no cure

    News
  • SWNS
    13 hours ago

    Couple renovating new home made haunting discovery when they dug up floorboards

    A couple purchased the Grade I listed church in Wales for £405,000

    News
  • Unsettling reason aeroplane toilets flush in the way they do with disgusting 'blue ice' on some aircraft
  • People claim the 'rapture' is back on for this week because the wrong calendar was used
  • Woman dating two identical brothers at the same time explains how they reacted to finding out
  • Man flew all the way to Italy for a pizza because it was cheaper than a takeaway