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Mum Creates Billboard Ad In Times Square To Help Daughter Find Love

Home> News

Updated 10:22 9 Jan 2022 GMTPublished 10:17 9 Jan 2022 GMT

Mum Creates Billboard Ad In Times Square To Help Daughter Find Love

Knowing she might not have long to live, Beth felt a sense of ‘urgency’ to play Cupid for her daughter

Jess Hardiman

Jess Hardiman

Featured Image Credit: NBC

Topics: US News

Jess Hardiman
Jess Hardiman

Jess is Entertainment Desk Lead at LADbible Group. She graduated from Manchester University with a degree in Film Studies, English Language and Linguistics. You can contact Jess at [email protected].

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@Jess_Hardiman

A cancer-stricken mum has created a huge billboard ad to help her daughter find love, having plonked it right in the middle of New York’s Times Square. 

Beth Davis, from Boston, was first diagnosed with breast cancer back in 2004, but was treated with chemotherapy and was doing well. 

However, in June 2020, she found out that she had developed metastatic breast cancer, which had spread to her bones. 

Knowing she might not have much time left with husband Rick and daughter Molly, 61-year-old Beth felt a sense of ‘urgency’ to play Cupid – especially as she knew how young people had seen their social lives ‘interrupted’ during the pandemic. 

NBC

With Molly’s agreement, Beth created a dating profile for her 30-year-old daughter on an app called Wingman, which allows people to let friends and family step in as matchmaker. 

When Wingman founder Tina Wilson heard about Beth and Molly’s story, the profile set up by the loving mum was transformed into a giant billboard and displayed in Times Square. 

NBC
NBC

Speaking to CNN, Beth said she just wants to see her daughter happy – but admitted that, while she’s nudging things along slightly with Molly’s love-life, she’ll leave it down to her to say ‘when she has met “The One”’. 

She said: "Molly has always unselfishly spent a lot of time with us, including taking a leave of absence to fly to New Zealand last year [where I was] when I was diagnosed and also Molly, like lots of young people, have had their social lives interrupted by these Covid years, so I really just wanted to help find her a special someone.” 

NBC

Saying she admires her daughter’s ‘glass half-full' disposition, Beth continued: "She truly sees the good in people and really tries to make everyone's life she touches better. 

"She is smart and so very funny, loves a good belly laugh and doesn't take herself too seriously. She works hard but always tries to balance that with having fun, and I really admire that." 

Molly said she doesn’t mind her mum’s efforts, explaining how her ideal companion is someone who makes her laugh and is ‘a good communicator’. 

NBC

"My mom and dad lean on each other," she said. 

"That's what I'm looking for." 

Beth added: "I would love to know that Molly has a good life partner that adores her and puts her first, as I know she will him. 

"I want to see her surrounded by his lovely family that will have embraced her. And I bet she will slot right into his large circle of friends, and they will plan their own cool adventures." 

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